Privacy Policy


1. Introduction

This privacy notice provides you with details of how we collect and process your personal data through your use of our site www.charismanorwich.co.uk, including any information you may provide through our site when you purchase a product or service, sign up to our newsletter or take part in a prize draw or competition.

By providing us with your data, you warrant to us that you are over 13 years of age. Charisma Beauty is the data controller and we are responsible for your personal data (referred to as “we”, “us” or “our” in this privacy notice).

Contact Details

Our full details are:

Full name of legal entity: Charisma
Email address: This email address is being protected from spambots. You need JavaScript enabled to view it.
Postal address: Charisma, 10 Farmers Avenue, Norwich, NR1 3JX
Telephone number: 01603 611223

If you are not happy with any aspect of how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk).

We should be grateful if you would contact us first if you do have a complaint so that we can try to resolve it for you. It is very important that the information we hold about you is accurate and up to date. Please let us know if at any time your personal information changes by emailing us at This email address is being protected from spambots. You need JavaScript enabled to view it.

2. What data do we collect about you

Personal data means any information capable of identifying an individual. It does not include anonymised data. We may process certain types of personal data about you as follows:

  • Identity Data may include your first name, maiden name, last name, username, marital status, title, date of birth and gender.
  • Contact Data may include your billing address, delivery address, email address and telephone numbers.
  • Financial Data may include your bank account and payment card details.
  • Transaction Data may include details about payments between us and other details of purchases made by you.
  • Technical Data may include your login data, internet protocol addresses, browser type and version, browser plug-in types and versions, time zone setting and location, operating system and platform and other technology on the devices you use to access this site.
  • Profile Data may include your username and password, purchases or orders, your interests, preferences, feedback and survey responses.
  • Usage Data may include information about how you use our website, products and services.
  • Marketing and Communications Data may include your preferences in receiving marketing communications from us and our third parties and your communication preferences.

We may also process Aggregated Data from your personal data but this data does not reveal your identity and as such in itself is not personal data. An example of this is where we review your Usage Data to work out the percentage of website users using a specific feature of our site. If we link the Aggregated Data with your personal data so that you can be identified from it, then it is treated as personal data.

Sensitive Data

We may need to collect the following sensitive data about you in order to deliver certain treatments or services within the salon: certain details pertaining to your medical history.

We require your explicit consent for processing sensitive data, so when you submit your details, we will send you a further communication asking for you to confirm your consent to this processing.

Where we are required to collect personal data by law, or under the terms of the contract between us and you do not provide us with that data when requested, we may not be able to perform the contract (for example, to deliver goods or services to you). If you don’t provide us with the requested data, we may have to cancel a product or service you have ordered but if we do, we will notify you at the time.

3. How we collect your personal data

We collect data about you through a variety of different methods including:

Direct interactions: You may provide data by filling in forms on our site (or otherwise) or by communicating with us by post, phone, email or otherwise, including when you:

  • order our products or services;
  • create an account on our site;
  • subscribe to our service or publications;
  • request resources or marketing be sent to you;
  • enter a competition, prize draw, promotion or survey; or
  • give us feedback.

Automated technologies or interactions: As you use our site, we may automatically collect Technical Data about your equipment, browsing actions and usage patterns. We collect this data by using cookies, server logs and similar technologies. We may also receive Technical Data about you if you visit other websites that use our cookies.

  • Technical Data from the following parties: ConvertKit & RoboVoucher.
  • analytics providers such as Google based outside the EU;
  • advertising networks such as Facebook based outside the EU;
  • Contact, Financial and Transaction Data from providers of technical, payment and delivery services such as PayPal, RoboVoucher, ConvertKit, WordPress and Timely based outside the EU.
  • Identity and Contact Data from publicly availably sources such as Companies House and the Electoral Register based inside the EU.

4. How we use your personal data

We will only use your personal data when legally permitted. The most common uses of your personal data are:

  • Where we need to perform the contract between us.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal or regulatory obligation.

Generally, we do not rely on consent as a legal ground for processing your personal data, other than in relation to sending marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by emailing us at This email address is being protected from spambots. You need JavaScript enabled to view it.

Purposes for processing your personal data

Set out below is a description of the ways we intend to use your personal data and the legal grounds on which we will process such data. We have also explained what our legitimate interests are where relevant.

We may process your personal data for more than one lawful ground, depending on the specific purpose for which we are using your data. Please email us at This email address is being protected from spambots. You need JavaScript enabled to view it. if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out below.

Marketing communications

You will receive marketing communications from us if you have:

  1. requested information from us or purchased goods or services from us; or
  2. if you provided us with your details when you entered a competition or registered for a promotion or free resources; and
  3. in each case, you have not opted out of receiving that marketing.

We will get your express opt-in consent before we share your personal data with any third party for marketing purposes. You can ask us or third parties to stop sending you marketing messages at any time by emailing us at This email address is being protected from spambots. You need JavaScript enabled to view it. at any time.

Where you opt out of receiving our marketing communications, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to find out more about how the processing for the new purpose is compatible with the original purpose, please email us at This email address is being protected from spambots. You need JavaScript enabled to view it..

If we need to use your personal data for a purpose unrelated to the purpose for which we collected the data, we will notify you and we will explain the legal ground of processing.

We may process your personal data without your knowledge or consent where this is required or permitted by law.

5. Disclosures of your personal data

We may have to share your personal data with the parties set out below:

  • Service providers who provide IT and system administration services.
  • Professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services.
  • HM Revenue & Customs, regulators and other authorities based in the United Kingdom and other relevant jurisdictions who require reporting of processing activities in certain circumstances.
  • Third parties to whom we sell, transfer, or merge parts of our business or our assets.

We require all third parties to whom we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow such third parties to process your personal data for specified purposes and in accordance with our instructions.

6. International transfers

We share your personal data within our group of companies which involves transferring your data outside the European Economic Area (EEA).

Countries outside of the European Economic Area (EEA) do not always offer the same levels of protection to your personal data, so European law has prohibited transfers of personal data outside of the EEA unless the transfer meets certain criteria.

Many of our third parties service providers are based outside the European Economic Area (EEA) so their processing of your personal data will involve a transfer of data outside the EEA.

Whenever we transfer your personal data out of the EEA, we do our best to ensure a similar degree of security of data by ensuring at least one of the following safeguards is implemented:

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission; or
  • Where we use certain service providers, we may use specific contracts or codes of conduct or certification mechanisms approved by the European Commission which give personal data the same protection it has in Europe; or
  • Where we use providers based in the United States, we may transfer data to them if they are part of the EU-US Privacy Shield which requires them to provide similar protection to personal data shared between the Europe and the US.

If none of the above safeguards is available, we may request your explicit consent to the specific transfer. You will have the right to withdraw this consent at any time.

Please email us at This email address is being protected from spambots. You need JavaScript enabled to view it. if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

7. Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know such data. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax and insurance purposes.

In some circumstances you can ask us to delete your data: see below for further information.

In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.

9. Your legal rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

  • Request access to your personal data.
  • Request correction of your personal data.
  • Request erasure of your personal data.
  • Object to processing of your personal data.
  • Request restriction of processing your personal data.
  • Request transfer of your personal data.
  • Right to withdraw consent.

You can see more about these rights at: https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/

If you wish to exercise any of the rights set out above, please email us at This email address is being protected from spambots. You need JavaScript enabled to view it. You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

10. Third-party links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

11. Google Analytics Data

Google Analytics stores information about:

  • The pages you visit on the website.
  • How long you spend on each website page.
  • What you click on while you are visiting the site.

We don’t collect or store your personal information (for example your name or address) unless you have actively passed it on to us, so this information can’t be used to identify who you are.

12. Browsing Data

We deposit cookies to collect information such as your Internet Protocol (IP) address, country, browser type, referring/exit pages, operating system and date/time of visit. This data is routinely recorded by the vast majority of web sites and is for statistical purposes only. None of the information stored, including but not limited to IP addresses, is linked to personally identifiable information.

We may use Google Analytics for the following purposes:

  • Remarketing (showing our ads on third-party websites). Charisma and third-party vendors, including Google, use cookies to inform, optimise and serve ads based on someone's past visits to our website.
  • Google Analytics Demographics and Interest Reporting. Charisma use data from Google's interest-based advertising or third-party audience data (such as age, gender and interests) with Google Analytics to inform our marketing strategy.

Visitors can opt out of Google Analytics using this browser add-on.

For further information on cookies in general, including how to decline and remove cookies from your browser visit www.aboutcookies.org.uk.

13. Cookies

CookieNamePurpose
Test_cookie
DoubleClick.net

Used to check if the user’s browser supports cookies.

Ls_smartpush
Litespeed
It's a cookie set by the server to control functionality of the webserver.
_ga
Google

This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports.

_gid
Google
_gid cookie is responsible for tracking user behavior. It expires after 24 hours of inactivity.
_gat
Google
This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It is a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.

14. How We Store Your Data

When you consent to filling in the enquiry form, your data is stored on the website's database and also emailed to the admin email associated with that form. You will also receive a user email which will detail what information we hold and a link to remove yourself from this database.

15. Security

We always hold your information securely. To prevent unauthorised disclosure or access to your information, we have implemented strong physical and electronic security safeguards. We also follow stringent procedures to ensure we work with all personal data in line with the Data Protection Act 2018 and the UK GDPR.

Charisma do not transfer data to third parties and will only disclose your personal information in circumstances where we are legally obliged to do so.

16. Data Breaches

We will report any unlawful data breach of this website’s database or the database(s) of any of our third party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.

17. Providing Information to Third Parties

There are links to third parties on our website. Please note that this privacy policy applies only to the Charisma website and does not mean that we endorse the privacy policy of a linked site. When visiting linked sites you should read and become familiar with their privacy policies. If you provide information to a website to which we link, we are not responsible for its protection and privacy.

Each organisation to which we link, operates its own policy regarding the sale of personal data and the use of cookies. If you have a particular interest in, or concern regarding the way your data will be used, you are advised to read the Privacy Statement on the relevant site.

We will always try to provide you with links to high quality, reputable websites, which we believe will be of interest to you, but please note that such third party website are not under our control and we do not contribute to the content of such sites. When you click through to any of these websites, you leave the areas controlled by Charisma. We cannot accept responsibility for any issues arising in connection with the third party’s use of data, the website content or the services offered to you by these websites.

Always be wary when submitting data to websites. Read the site’s data protection and privacy policies fully.

18. Contact Details and Access to Information

If you have any questions about our privacy policy or the information we hold about you, please contact us. You can request a copy of some or all the information that we hold about you. This is your right as defined in the Data Protection Act 2018 and the UK GDPR.

19. Copyright

No material, graphics, sounds, text, animation, design, interactive ideas, or conceptual ideas from this site may be copied, uploaded, posted, modified or distributed in any way except that you may download one copy of the materials on any single computer for your own personal/home use only, provided you keep intact all copyright and other proprietary notices. The use of any such material on any other website or computer environment is prohibited unless agreed otherwise by the company ("Charisma").

All content on this site including words, logos, animations, graphics or other media are trademarks of Charisma unless stated otherwise. Other trademarks which appear on this site are owned by the relevant proprietor. All rights relating to such trademarks are reserved.

20. Disclaimer

This site is controlled and operated by Charisma from the United Kingdom and complies with English law. It is intended to be accessed by UK users and international users. All visits to this site shall be governed by English law.

Whilst Charisma uses reasonable efforts to include accurate and up-to-date information in the site, Charisma makes no warranties or representations as to its accuracy. Charisma assumes no liability for any errors or omissions in the content of the site. All information is subject to subsequent variation, without notice.